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Nike Music Shoe TV Ad Using MaxForLive (video)
Posted: Fri Apr 16, 2010 3:35 pm
by tokyojoe
http://en.vstlife.com/?p=1520
Nike`s latest Japanese TV advertisement for their Free Run shoes uses Ableton MaxForLive to convert the shoes into DJ controllers.
Re: Nike Music Shoe TV Ad Using MaxForLive (video)
Posted: Fri Apr 16, 2010 7:14 pm
by killingtime
That was f*****g great!! not sure how much was actually controlled by the shoes, but it does show some of M4Ls potential. thanks for the link.
Re: Nike Music Shoe TV Ad Using MaxForLive (video)
Posted: Fri Apr 16, 2010 7:21 pm
by Gregory Taylor
Parturient montes, nascetur ridiculus mus. Your mileage may vary, of course.
Re: Nike Music Shoe TV Ad Using MaxForLive (video)
Posted: Fri Apr 16, 2010 7:45 pm
by hautlle
According to this blog everything was done legit. IE the shoes actually controlled everything
http://createdigitalmusic.com/2010/04/1 ... were-made/ It even shows the Max patches and how everything was routed. Very cool IMO!
Re: Nike Music Shoe TV Ad Using MaxForLive (video)
Posted: Mon Apr 19, 2010 3:37 pm
by Machinate
Gregory Taylor wrote:Parturient montes, nascetur ridiculus mus. Your mileage may vary, of course.
haha, too true, but really it does seem impressive to many.