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The end of music production as we know it ?

Posted: Tue Jun 15, 2010 10:52 pm
by rompling
http://www.guardian.co.uk/music/2010/ju ... ual-studio
Saw this a great idea or a bit of hype with no substance or have the big DAW makers got something to worry about :?:

Re: The end of music production as we know it ?

Posted: Tue Jun 15, 2010 10:55 pm
by H20nly
"Whether you are a 15-year-old kid or an established producer, this puts you on a level playing field,"
oof.

oh well, there's always video fellas...

Re: The end of music production as we know it ?

Posted: Tue Jun 15, 2010 10:56 pm
by glenn303
Image

Re: The end of music production as we know it ?

Posted: Tue Jun 15, 2010 11:19 pm
by re.mark
Theres nothing mentioned there that doesnt already exist in some application.
Fear Mongering.

Re: The end of music production as we know it ?

Posted: Tue Jun 15, 2010 11:29 pm
by Angstrom
1: dance music - it's all the fucking same anyway.
who cares if you can download a loop of a phat 808 kick playing quarter notes rather than being an elite producer and put them on the 4 yourself. I care not.

2: it already exists. there's a million ways to make repetitive beats music already, without any real effort. I think there's an app called Garageband which has just been launched by a small company that might take off for this market sector. Or is that too underground?

3: yeah, really, great reporting Grauniad.
Cocacola launches promotional tool: http://www.thedrum.co.uk/news/2010/06/1 ... rld-alight
http://www.burnenergydrink.com/en_INT/burnstudios.html


I predict a massive roaring success.
no wait, I mean failure.

Re: The end of music production as we know it ?

Posted: Tue Jun 15, 2010 11:40 pm
by DangerousDave
HA! yea cause we all know that COST is the only thing holding back budding superstars...not talent, or practice...er...

Re: The end of music production as we know it ?

Posted: Wed Jun 16, 2010 12:13 am
by john gordon
of course richie hawtin has his hand in it.

Re: The end of music production as we know it ?

Posted: Wed Jun 16, 2010 12:34 am
by 3phase
"Kids often don't have the money for expensive software, so we are trying to remove that problem"
the kids i know all have the cmplete waves bundle and and and.. i old fart are is the one with the 2 plug ins...

however.. dealing with a daw with online share or just online share on a server? i would go for the server...
ther is potential in that..

actually sharing an ableton instance online ..just for practial purposes.
i on my i phone on the lake....with controler access.. ;-)


the only real trend with serious musicans is that people like to play together again..all software that dont supports that is out...

therfore ableton should better hurry to get theier syncing online.. its much more important that share things..

actually as i understood the share thing there was server action on bletons side involved.. maybe its realy not such a bad idea to go even further...

with all the preset content? magix music maker.. like a karaoke bar.. mix your heros online..with ableton live.. 2 euro for 10 minutes...you can win that your name gets mentioned on the daily frontpage!!!

richti hawtin playes a 2 bar loop from YOU !!! on his opening set in ibiza..

maybe even better..
ableton djs around the world can access and do access the pool of your preset variations .. you name on the led screen in an ibiza ibiza biza club.. the place where normal people with jobs do theier raving for the whole year..

10 minutes 3,50 euro.. fair deal for fame ... you can spend 476 hours with the online DAW for the same price one old school techno producer usually had to invest to produce propper tracks...

thats well enoug for a dozend maxis !!!

Re: The end of music production as we know it ?

Posted: Wed Jun 16, 2010 12:40 am
by Pitch Black
You know 3phase, you've got some solid ideas in there, old bean

:D

Re: The end of music production as we know it ?

Posted: Wed Jun 16, 2010 1:07 am
by starving student
Angstrom wrote:1: dance music - it's all the fucking same anyway.
who cares if you can download a loop of a phat 808 kick playing quarter notes rather than being an elite producer and put them on the 4 yourself. I care not.

2: it already exists. there's a million ways to make repetitive beats music already, without any real effort. I think there's an app called Garageband which has just been launched by a small company that might take off for this market sector. Or is that too underground?

3: yeah, really, great reporting Grauniad.
Cocacola launches promotional tool: http://www.thedrum.co.uk/news/2010/06/1 ... rld-alight
http://www.burnenergydrink.com/en_INT/burnstudios.html


I predict a massive roaring success.
no wait, I mean failure.

what he said, and then what I said.

Re: The end of music production as we know it ?

Posted: Wed Jun 16, 2010 1:12 am
by Tone Deft
starving student wrote:in the future everyone will just send their tracks to john gordon

Re: The end of music production as we know it ?

Posted: Wed Jun 16, 2010 1:40 am
by mr.ergonomics
Angstrom wrote:1: dance music - it's all the fucking same anyway.
who cares if you can download a loop of a phat 808 kick playing quarter notes rather than being an elite producer and put them on the 4 yourself. I care not.

naa, it's a big difference. just using pre processed material vs. do it from scratch. it's ok to use 'presets' and loops if you know your stuff or just want to lern, but only using some loops and some synth presets.... I don't like this 'all is convenient and easy way' - you lose the basics skills which imho are important (to a certain degree) to push things forward. There needs to be effort, mediocre is worthless.

and just to stay on topic, it's just another way to make some money. I don't buy this 'we make the world' better thing. I think it's great that you can record music in pro quality with less money today, but I also think it's good that you have to invest to get something. It's like life, you only get something if your doing something.

Re: The end of music production as we know it ?

Posted: Wed Jun 16, 2010 1:46 am
by Angstrom
when you go to beatport, do you hear things you wouldn't have heard ten years ago?
To me everything there sounds like copies of big tunes from 1996, or at the most, a mix of two tunes from 1996.

Let the garage banders have it.

Re: The end of music production as we know it ?

Posted: Wed Jun 16, 2010 1:54 am
by 3phase
mr.ergonomics wrote:
Angstrom wrote:1: dance music - it's all the fucking same anyway.
who cares if you can download a loop of a phat 808 kick playing quarter notes rather than being an elite producer and put them on the 4 yourself. I care not.

naa, it's a big difference. just using pre processed material vs. do it from scratch. it's ok to use 'presets' and loops if you know your stuff or just want to lern, but only using some loops and some synth presets.... I don't like this 'all is convenient and easy way' - you lose the basics skills which imho are important (to a certain degree) to push things forward. There needs to be effort, mediocre is worthless.
i am only aware of one way to convince dancemusic haters...

a nice party with good people.. a good sound system.. and a little purpel pill..

of cause we can enjoy dancing for 12 hours without drugs !!.. 8)

but they defently are a converting factor...

actually.. as long it has not been mainstream in the us charts its not over...

see what happened with us punk..from iggy pop to dead kennedys..to,, down the drain... to million selling greendays and nine inch nails...

its not even there yet... hope it wont be too ugly...
but in a world of american idols, telenovelas and prostata trance? .. how cool will it be?..

Re: The end of music production as we know it ?

Posted: Wed Jun 16, 2010 1:59 am
by Angstrom
3phase wrote: i am only aware of one way to convince dancemusic haters...
erm, yeah. You are on the wrong track there
this is me, in about 1995
http://www.youtube.com/watch?v=TYmW-aNUuM4

I'm not a dance music hater,I'm a person who is saying it hasn't innovated in any way since 1996.