Nike Music Shoe TV Ad Using MaxForLive (video)

[tokyojoe]

http://en.vstlife.com/?p=1520

Nike`s latest Japanese TV advertisement for their Free Run shoes uses Ableton MaxForLive to convert the shoes into DJ controllers.

[killingtime]

That was f*****g great!! not sure how much was actually controlled by the shoes, but it does show some of M4Ls potential. thanks for the link.

[Gregory Taylor]

Parturient montes, nascetur ridiculus mus. Your mileage may vary, of course.

[hautlle]

According to this blog everything was done legit. IE the shoes actually controlled everything http://createdigitalmusic.com/2010/04/1 ... were-made/ It even shows the Max patches and how everything was routed. Very cool IMO!

[Machinate]

Parturient montes, nascetur ridiculus mus. Your mileage may vary, of course.

haha, too true, but really it does seem impressive to many.