Best gear teaser EVER!

[starving student]

they lost me at 'sampling just became a true artform' just wow, ya think you know someone and then this

[jonesonyou]

they lost me at 'sampling just became a true artform' just wow, ya think you know someone and then this

lmfao

[delicioso]

They certainly get my props for the effort they put into this piece of hype but it's still not enough for me to be even remotely interested in it for the price it will go for.

[LoopStationZebra]

Call me when the iPad version is available.

[rbmonosylabik]

Call me when the iPad version is available.

and discounted to 99¢

[The Carpet Cleaner]

Nice video, good effort, but I prefer Native instruments promotion videos, much more appealing, much more demonstrative, and still got a wow effect. Also, the music in this "movie"was kind of random.

[mr.ergonomics]

best ad ever haha

I agree that not every ad should be like this and that the ni ones are very informative , but this one is really a great idea.

[ChrisIhao]

Yeah. Like the nod to bladerunner in particular, and this is really well done. However, I dont like any "boxes" and this one seems to be no exception. Live coupled with a SL Mkii, a few more buttons and knobs and a bunch of good plugs is all I'll ever need.

[starving student]

at least peeps will know why it's so expensive now, did I see morgan freeman in there somewhere?

[necho]

My god those Swedes are cool.

[Rationalizer]

Great short movie. Not a good ad.

[LeifonMars]

Great short movie. Not a good ad.

Vice versa. Unconventional approach has gotten a lot of attention, therefore it's a good ad. But as a short movie, it's a pastiche, but not very original one nor it is offering any new depth to the original genres it is trying to mimic. Well made, sure, entertaining, sure, but yet, it is an ad, and it is meant to be an ad (an ad that was also fun to its makers). This doesn't mean that I wouldn't appreciate or like it.

[Rationalizer]

Great short movie. Not a good ad.

Vice versa. Unconventional approach has gotten a lot of attention, therefore it's a good ad.

Attention, yes. But does it make people buy it? IMO no, so bad ad.

[LeifonMars]

Great short movie. Not a good ad.

Vice versa. Unconventional approach has gotten a lot of attention, therefore it's a good ad.

Attention, yes. But does it make people buy it? IMO no, so bad ad.

The Elektron product is not something you buy solely by an impulse you got from an ad.

[Rationalizer]

The Elektron product is not something you buy solely by an impulse you got from an ad.

And what is?