Ableton Live "Sighting"??? / tv commercial q's

[adidasguy]

In the last few days here in the san francisco bay area, I've seen a new Nike Ad on TV - it shows a guy running (with one drum loop playing, then it cuts to a different person running, with their own drum loop playing, etc... in the last part, a bunch of people are running together, and all the drum loops that were played for them individually are now playing at once... I thought.... hmmmm live at work? - any Ideas?

Speaking of commercials, anyone know the synths+techniques used to do the scion commericals? (the one where people are talking about how they customized their scion has some interesting sounds playing in the background....)

Thanks!

[mosca]

probably seeing as live is the only music software that allows you to sync drum loops on top of each other

[Montonn]

I believe edIT did the music for the Scion commercials. More info on him here http://www.myspace.com/edit or go to http://www.complexplayersclub.com/
Check out his album "Crying Over Pros for No Reason" lots of good editing/sound design on that album.

[Machinate]

I've seen and heard plenty of commercials that had the all-too-distinctive beats time-stretch written all over them - I believe there was a Nokia commercial with a piano-piece being mutilated, most likely by decisions made because of a quickly approaching deadline...